Bookmark offers two types of SEO, or Search Engine Optimization. These are: Site-wide SEO and Advanced Pages SEO. In this guide we will walk you through how to add Site-wide SEO details.
Firstly, login to your Bookmark account, and select the website you would like to edit. Then, click the Site button in your website builder sidebar.
Then click SEO.
Here is where you will find all of your SEO settings, including:
Site Name/Structure/Description
Meta Keywords
Custom 404 Page
Robots.txt Files
Website Sitemap
Site Discoverability Options
Site Name Structure:
The first setting refers to the way your website’s page names are displayed in your viewer's’ browser tabs, and in search engine results lists.
There are two choices: Menu Name first, then Site name, or the opposite way around. Click the drop-down arrow to choose your preferred option.
Menu Name refers to the name of the page as determined in the navigation menu on your website.
For example, If your website is www.downtowndentistry.bookmark.com, you would probably set up your Site name as Downtown Dentistry. If your site has a Contact Us page, that’s an example of a menu Name.
If you choose the Menu Name - Site Name option, a visitor on the Contact Us page of your website, will see in their browser tab: Contact Us - Downtown Dentistry
If you choose Site Name - Menu name, then they will see: Downtown Dentistry - Contact Us
Site Name:
Here is where you set up the site name that your website will be known as in search engines and which will displayed in the browser tabs in the Site Name Structure discussed above.
Below we have filled in “test 70” for the Site Name.
Site Description:
It is important to give some careful thought to what you put in your Site Description. This is what people see when your site is listed in search engine results. It should be short - one or two sentences - and give the reader the main purpose of your website at a glance.
For example, below is the site description for Wikipedia, when it turns up in a Google search result:
Meta Keywords:
The next section is where you can enter the keywords that you want your website to be associated with in search engines. For example, if someone searches for Dentist, you would want your Downtown Dentistry website to be in the search results they see.
Put a comma and space between each keyword. For example, Dentistry, Dentist
Custom 404 Page
This area is where you can turn your customized 404 page on/off.
Footer Code and Header Code:
These areas are where you can paste in any HTML code snippets for tracking analytics.
Hide Website from search engines:
You can hide, or block your website from being indexed by search engines. This means that your website will not will be listed in any search results on Google or other search engines.
This does not mean that your website is completely hidden from viewers. If you’ve published your website, it exists on the internet, and can be viewed. For example, if someone types your website’s URL into their browser, your website will appear.
To hide your website from search engines, change the setting to ON in the drop-down menu:
Be sure to click the Save Settings button at the bottom of the Settings / SEO page to save your SEO settings.
And that's it! If you have any more questions or need any more tips and advice, we are here for you. Don’t hesitate to reach out to our Live Chat at any time, and check out some more of our helpful guides!